Ashel Troncoso
Owner, ATI Insurance Group · atsigroup.com
"What if I don't trust AI?"
"I was as skeptical as could be. I really didn't trust AI, and I just didn't think it was going to work. He finally convinced me to give it a try, and I'm super happy that I did. He's helped me create workflows that save me five minutes here, 10 minutes here, whether it's organization, reminders, prep work with e-signs or other things with PDFs. He's very patient and he really loves teaching. If you're looking for someone who is going to teach you AI and really go into detail, he's your guy."
Zack Petrocca
Experienced Real Estate COO · Co-Founder, Curio Studio
"Will I actually understand what he builds?"
"Working with Sam fundamentally changed how I approach AI in my business. He didn't just hand me tools, he built systems I actually understood and could implement immediately.
The time savings alone have been significant. Tasks that used to take hours are now handled in minutes, and the infrastructure he helped me put in place has compounded across multiple businesses I operate.
What stands out most is how Sam makes complexity accessible. AI can feel overwhelming fast, but Sam has a rare ability to translate sophisticated concepts into practical, executable frameworks without watering anything down.
If you're a business owner serious about building with AI, Sam is the person you want in your corner."
Brian
Owner, Southern Stone and Tile, Georgia · southernstoneandtile.com
"What if I'm not a tech person?"
"I run a small business, it's just me. I'm not very up to date with technology, I just like to do the physical work. He sat down with me, explained CRMs and how they could actually help me, and showed me ways to use AI to handle tasks in the background while I focus on more important things. He breaks it down in a way that just makes sense. If you own a small business and you're feeling a little behind, I definitely recommend reaching out to Sam."
William S. Kanas, Esq.
Sanford L. Pirotin, P.C. · pirotinlaw.com
"Does the work hold up over time?"
"Sam modernized our IT department a decade ago, and the work still keeps our office running at peak efficiency. He has now embraced AI, and once again our office is the beneficiary of his expertise."
David Greaves
President, Uniondale Neighborhood Center, Inc. · byrncenter.org
"Will my team actually be able to run it?"
"Sam's approach made it stick because he didn't just set it up and leave. He made sure I understood the system well enough to run it myself, adapt it, and build on it. For a small nonprofit doing big community work, that changes everything."
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