Testing velocity
📖 3 min readUpdated 2026-04-19
Velocity is tests per week or per quarter. Higher velocity = more learning, faster improvement.
Velocity by maturity
- Early: 1-2 tests/month
- Growing: 3-5 tests/month
- Mature: 2-3 tests/week
Building velocity
- Documented test queue
- Templated test design
- Dedicated CRO infrastructure
- Regular planning cadence
Quality still matters
Bad tests at high velocity is waste. Balance speed and rigor.